Complete Guide to Military Discounts at Popular Retail Stores

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Complete Guide to Military Discounts at Popular Retail Stores

As a member of the military community— whether active duty, retired, or a veteran— saving money is often top of mind. Many popular retail stores offer military discounts as a way to show appreciation for the sacrifices made in service to our country. We have collected many of the common retailers that offer a military discount in some form. Pairing these discounts with predictable sales periods like government holidays or Black Friday is a great way to get the most bang for your bucks!

We recommend bookmarking this page so it can be referred to before you make any purchases to know where to get the best deals for everyday items and more!

Why Military Discounts Matter

Military discounts are a way for companies to give back to service members, veterans, and their families. These discounts often represent significant savings on a wide variety of products, from electronics and home goods to sports equipment and clothing.

For military families, these discounts help stretch budgets, making it easier to afford essential and recreational items. They also provide a sense of recognition and appreciation for the hard work and sacrifices that military service entails. Whether you're a current service member, a veteran, or a family member, these discounts are a valuable benefit that can add up over time.

Top Retail Stores Offering Military Discounts

Below is a curated list of some of the top retail stores that offer military discounts. Many of these retailers offer a standard percentage off, but the amount and eligibility requirements can vary. It's important to review each store's policy, as retailers reserve the right to modify their policies at any time.

Academy Sports and Outdoors

Academy Sports and Outdoors offers a seasonal 10% military discount both in-store and online that is offered during the holidays. Active duty service members, veterans, first responders, and their families are eligible for this discount.

Apple

Apple offers military discounts of 10% on select products to both active duty service members and veterans. This offer applies to both hardware and accessories, including MacBooks, iPads, and iPhones.

AutoZone

AutoZone gives a 10% military discount on all in-store purchases with proof of service. Whether you need car maintenance supplies or auto parts, this is a great way to save on necessary purchases.

Best Buy

Best Buy does not have a company wide military discount policy, but select stores do participate in a military discount program. It can be beneficial to call around to your local stores and ask if they have their own individual discount!

Cabela's

Dick’s Sporting Goods

Dick’s Sporting Goods doesn’t offer a company wide discount, but select stores have their own military discount program in-store. Calling ahead before shopping will ensure you get the best deal at one of your local stores.

Duluth

Duluth Trading Company offers a 5% military discount for online and in-store purchases. Known for durable workwear and outdoor clothing, this discount can help you save on quality gear.

GNC

GNC provides a 10% military discount on most products, including supplements and health-related items. This offer is available for active-duty service members, veterans, first responders, and their families.

Home Depot

Home Depot offers a 10% discount on eligible purchases to active-duty service members, veterans, and their families. It applies to most in-store purchases and can be a great way to save on home improvement projects.

Kohl’s

Kohl’s offers a 15% military discount to active-duty service members, veterans, and their families, both in-store on Mondays. This discount is available on a wide range of products, including clothing, home goods, and more.

Lowe’s

Lowe’s offers a 10% military discount in-store year-round for active-duty service members, veterans, and their families. Veterans can also get Silver Key Status free which allows veterans to get free standard shipping and earn rewards faster.

Sword and Plough

Veteran owned and operated, Sword and Plough offers a discount to veterans and active-duty military members. They specialize in handmade bags and accessories made from military surplus materials, giving back a portion of their profits to veteran causes.

Target

Target provides a one time $50 off coupon with a verified military I.D. when you sign up for the Target Red Card. They also offer a 10% military discount in-store and online in early November and Independence Day.

Tractor Supply

Tractor Supply offers a variety of discounts through their “Hometown Hero Benefits” program. This includes immediate access to their Top Tier Loyalty program, 5% off quarterly coupon, and 10% off on select Honoring Heroes Days. These benefits are available both in store and online.

military discounts for families

How to Claim Your Military Discount

Claiming your military discount is usually a straightforward process. Some stores do it differently than others, but generally most use the same system. Here’s how to do it:

  1. Verify Your Military Status: Many stores use third-party verification systems like ID.me or SheerID to confirm your eligibility. You’ll need to create an account and upload your military documentation (like a military ID, DD-214, or other proof of service) to get verified.
  2. Look for Military Discount Days: Some retailers offer military discounts on specific days or events (such as Veterans Day, Memorial Day, or Independence Day). Be sure to check for these promotions ahead of time to maximize your savings.
  3. Shop Online or In-Store: Once verified, you can either shop online (where you’ll likely need to apply a promo code) or in-store (where you’ll need to show your military ID or verification). Discounts are often automatically applied during checkout if you’re verified.
  4. Sign Up for Newsletters: Some stores send out exclusive military discounts via email. Signing up for newsletters and following your favorite retailers on social media can help you stay informed about promotions.

What to Know About Military Discount Eligibility

Eligibility for military discounts varies slightly from retailer to retailer, but in general, military discounts are available to the following groups:

  • Active Duty Service Members: All active-duty members of the U.S. military are generally eligible for military discounts.
  • Veterans: Many stores offer discounts to veterans, but proof of military service (e.g., DD-214) is often required.
  • Military Spouses and Dependents: Some stores offer military discounts to spouses and children of active-duty service members or veterans.
  • Retirees: Retired service members are often eligible for military discounts, similar to active-duty personnel.

Always check the specific terms and conditions for each retailer to make sure you qualify.

Frequently Asked Questions

Military discounts typically range from 5% to 20%, with most retailers offering around 10%. Some stores may offer higher discounts during special promotions or events, such as Veteran's Day or Memorial Day sales, so it’s worth keeping an eye out for these opportunities.

Yes, most military discounts can be used online after verifying your military status through services like ID.me or SheerID. Be sure to check if the discount applies automatically at checkout, or if you need to enter a promo code provided after verification.

Not all products are eligible for military discounts. Some exclusions may apply, such as sale items or certain categories of products like electronics or premium brands, so it's important to review the terms and conditions for each retailer.

Many retailers offer military discounts year-round, while some may have additional promotions around Memorial Day, Veterans Day, and other national holidays. It’s also a good idea to subscribe to store newsletters or follow social media pages to stay updated on limited-time discounts and special events.

You can prove your military service by showing your military ID, DD-214, or using an online verification service like ID.me. Some stores may also require you to upload supporting documents, so it’s helpful to have your paperwork ready when applying for discounts.

Military discounts are often available to both active-duty service members and veterans. In addition, some retailers may extend discounts to military spouses and dependents. However, eligibility criteria can vary by retailer, so it's recommended to check the specific store's policy to confirm who qualifies for the discount.

Top Online Resources for Military Discounts

In addition to store-specific discounts, several online platforms compile a variety of military discounts and deals. A link to the most popular military ID verification site is also linked below.

Military.com

Military.com offers a comprehensive list of military discounts for thousands of companies. You can easily find discounts on everything from electronics to travel and fitness products. Visit Military.com Discounts.

ID.me

ID.me is a secure digital identity verification platform that helps you access military discounts from various retailers. It’s quick to use and trusted by many top brands. Visit ID.me for Military Discounts.

GOVX

GOVX is another great online resource for military and veteran discounts, offering deals on gear, apparel, fitness equipment, and more. Visit GOVX for Military Discounts.

Wettermark Keith: Proudly Supporting Veterans and Their Families

Wettermark Keith proudly supports veterans and their families by helping them navigate the complexities of appealing their denied disability claims. We understand the unique challenges that service members face, from dealing with denied claims to the intricacies of the VA’s disability rating system. 

If your claim has been denied or you believe your benefits don't fully reflect the severity of your condition, our experienced legal team is here to help. We can take care of your appeal for VA disability, working diligently to ensure that you receive the compensation they’ve earned for your service. Our attorneys will carefully review your case, gather necessary medical evidence, and represent your interests in front of the Board of Veterans’ Appeals or other relevant bodies. At Wettermark Keith, we are committed to fighting for your rights every step of the way. 

If you or a loved one need assistance with a VA disability claim appeal, contact us today to schedule a consultation and take the next step toward securing the benefits you deserve.

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